Overview
Yogo Group
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Bespoke Web Design
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Property Portfolio
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Landing Page System
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Customised Admin
Yogo Group required a website reflective of the high end properties they design and construct.
Yogo Group required a website reflective of the high end properties they design and construct.
Yogo Group required a website reflective of the high end properties they design and construct. Their old site was just not reflective of the high end properties and urgently needed a new website.
We discussed ideas with their creative team who were brilliant in providing direction and indication of direction and we got to work.
Our approach to the colour palette for Yogo Group was meticulously designed to align with their brand guidelines. We placed a strong emphasis on incorporating colours primarily derived from their property photography. This deliberate choice was aimed at enhancing the user experience by centering it around the properties they develop and construct.
After a review of the brand's guidelines and a deep understanding of the intended messaging, we delved into an evaluation of the typography utilised in the website design. Following this evaluation, we opted for a web-safe font that harmonises seamlessly with the brand's identity and messaging, ensuring a cohesive and impactful online presence.
Throughout the design stage, we prioritised user-friendliness in the admin system. We achieved this by structuring the content addition process to mirror the layout of the web pages seen by visitors. By organising the admin structure in this manner, Yogo now has complete control over the visuals and content necessary for effectively marketing their properties and developments.